🎮 Our Story

About 99ef — Built for
Pakistani Players, Powered by
Passion for the Game

99ef started with a simple observation: Pakistani players deserved a proper online gaming platform — one that spoke their language, accepted their payment methods, and actually cared about their experience. Everything we've built since then flows from that starting point.

500K+
Registered Players
PKR
Native Currency
24/7
Player Support
1000+
Games Available

The 99ef Platform — A Gaming Home Built for Pakistan

99ef is an internationally licensed online gaming platform developed specifically with Pakistani players in mind. From the day the platform went live, the focus was on removing the friction that had always made online gaming frustrating for users in Karachi, Lahore, Faisalabad, and every other city across Pakistan — payment methods that didn't work, currency conversion headaches, customer support that responded in hours rather than minutes, and game libraries that felt disconnected from the sports Pakistani fans actually care about.

We built 99ef differently. The platform runs in PKR end to end, which means you deposit, play, and withdraw in Pakistani Rupees without worrying about exchange rates eating into your balance. JazzCash and EasyPaisa are first-class payment options — not afterthoughts — and major Pakistani banks including HBL, UBL, Meezan Bank, and Bank Alfalah are all supported for players who prefer bank transfers.

The 99ef cricket betting section was built around the PSL calendar and international fixtures involving Pakistan. When the Pakistan national side is playing or the PSL season is running, 99ef offers the widest range of live and pre-match markets on the platform — because we know that for millions of Pakistani fans, cricket isn't just a sport, it's a shared national experience.

International licensing: 99ef operates under an internationally recognised gaming licence, ensuring that all games are independently audited for fairness, player funds are kept in segregated accounts, and responsible gaming policies meet or exceed international standards.

What Drives Everything We Do

Player Safety First

99ef treats responsible gaming as a core product requirement, not a compliance checkbox. Deposit limits, self-exclusion tools, and session controls are built into every account.

Transparent Operations

Every game on 99ef is powered by certified RNG technology and independently audited. Payout percentages, terms, and wagering requirements are published clearly — no hidden clauses.

Built Around Pakistani Players

From PKR wallets to PSL betting markets to JazzCash deposits, every feature at 99ef is designed with the Pakistani player experience as the primary reference point.

Real Support, Real Hours

The 99ef support team operates around the clock via live chat. Most queries from Pakistani players are resolved in under five minutes — no ticket queues, no automated runaround.

Speed and Reliability

The 99ef platform is engineered for low-latency performance on Pakistani 4G networks. Whether you're live betting in Islamabad or spinning slots in Multan, the platform responds the same way.


Six Reasons Pakistani Players Choose 99ef

From cricket markets to live casino tables, here's what makes the 99ef experience different from every other platform available in Pakistan.

Cricket Betting & PSL Markets

99ef offers the most comprehensive cricket betting coverage for Pakistani fans. PSL fixtures, international Tests, T20Is, and bilateral series involving Pakistan are all fully covered with in-play markets, live odds, and PKR stakes starting from Rs 100. Bet on match outcomes, top batsmen, over totals, and dozens of other markets in real time.

Live Casino with Desi Favourites

The 99ef live casino streams HD dealer rooms around the clock. Alongside international staples like Baccarat, Roulette, and Blackjack, you'll find Andar Bahar and Teen Patti tables that Pakistani players know and love — all with real croupiers and PKR-denominated tables from Rs 100 per round.

Slots & Arcade Library

Over a thousand slot titles from Pragmatic Play, NetEnt, Evolution, and other certified providers fill the 99ef games lobby. Progressive jackpots, bonus-buy slots, crash games, and casual arcade formats give every type of player something to come back to after their daily 99ef Login.

Full PKR Banking Suite

JazzCash and EasyPaisa deposits reflect in your 99ef wallet instantly. Withdrawals for KYC-verified accounts clear in under five minutes to most Pakistani mobile wallets. Bank transfers via HBL, UBL, Meezan Bank, and Bank Alfalah are available for players who prefer traditional banking channels.

Mobile-First Experience

99ef was designed mobile-first from the ground up. The platform works flawlessly in Chrome on Android and Safari on iOS without any app download required. Players on Zong, Jazz, Ufone, or Telenor 4G connections across Pakistan will find the platform loads quickly and responds smoothly on every screen size.

Responsible Gaming Commitment

99ef is committed to safe and responsible gaming for all Pakistani players. Deposit limits, daily loss caps, session time reminders, and self-exclusion are accessible from every account settings page. The platform is strictly for users aged 21 and above, with age verification enforced during the KYC process.


How 99ef Grew Into Pakistan's Gaming Platform

99ef didn't arrive fully formed. It was built in stages, each one informed by direct feedback from Pakistani players and shaped by the realities of gaming in Pakistan — payment infrastructure, mobile connectivity, sports culture, and player expectations.

Today the platform serves players across every major Pakistani city, from Karachi's coastal neighbourhoods to Lahore's bustling centre to smaller cities like Sialkot, Gujranwala, and Multan. The 99ef user base continues to grow because the product keeps improving — and because the core promise, a fair and fast gaming experience in PKR, has never changed.

21+

99ef is strictly for players aged 21 and above. We enforce age verification during account registration and KYC. Please play responsibly.

  • EST
    Platform Founded

    99ef is established with a focused mission: build an online gaming platform that works properly for Pakistani players — PKR-native, mobile-first, and cricket-centric from day one.

  • PAY
    JazzCash & EasyPaisa Integration

    99ef becomes one of the first online gaming platforms to offer seamless JazzCash and EasyPaisa deposits and withdrawals, eliminating the biggest friction point for Pakistani players.

  • PSL
    Full PSL Betting Coverage Launched

    The cricket betting section is expanded to cover every PSL fixture with in-play markets, ball-by-ball data, and live odds — setting a new standard for cricket betting in Pakistan.

  • LIVE
    Live Casino Goes Live

    HD live dealer tables including Andar Bahar and Teen Patti are added to 99ef, bringing the authentic card room experience to players across Pakistan without leaving home.

  • 500K
    500,000 Registered Players

    99ef crosses the half-million registered player milestone, with active users spread across all four provinces of Pakistan and a growing community of loyal members in AJK and Gilgit-Baltistan.

  • NOW
    Continued Growth & Platform Expansion

    99ef continues to expand its game library, payment options, and responsible gaming tools — driven by player feedback and an ongoing commitment to being the most trusted gaming name in Pakistan.


The Team Behind 99ef

99ef is built and run by a team that combines deep gaming industry experience with an equally deep understanding of the Pakistani market.

AK
A. Khan
CEO & Co-Founder
SR
S. Raza
Head of Product
NB
N. Butt
Cricket Betting Lead
FM
F. Malik
Head of Payments
ZA
Z. Ahmed
Player Support Lead
HS
H. Shah
Responsible Gaming

Careers at 99ef: 99ef is a growing platform and we're always looking for talented people who care about building great products for Pakistani users. If you're passionate about gaming, fintech, or sports betting — reach out to us at [email protected].


Payments That Work in Pakistan

One of the founding commitments at 99ef was to make deposits and withdrawals as frictionless as possible for Pakistani players. That meant integrating with the payment channels Pakistanis already use daily — not generic international gateways that add conversion layers and delays.

All PKR transactions are processed natively. There are no hidden conversion fees, no minimum withdrawal amounts designed to trap balances in your account, and no processing windows that make you wait days for money that's rightfully yours.

Instant deposits: JazzCash and EasyPaisa deposits reflect in your 99ef wallet in real time. KYC-verified withdrawals to mobile wallets typically process in under five minutes.

JazzCash
EasyPaisa
HBL
UBL
Meezan Bank
Bank Alfalah
Visa
Mastercard
USDT

Ready to Experience 99ef for Yourself?

Join over half a million Pakistani players who trust 99ef for cricket betting, live casino, slots, and PKR banking via JazzCash and EasyPaisa.

21+ only. Please gamble responsibly. 99ef is an internationally licensed online gaming platform.